Patti Goldenman

Patti Goldenman

General bacon lover. Hipster-friendly travel guru. Proud bacon ninja. Incurable zombie trailblazer. Professional bacon fanatic.

44 Posts Written
What is Advertising in Marketing?

What is Advertising in Marketing?

Advertising (often abbreviated as an ad or ad) is the promotion of a product, brand, or service to an audience in order...

The Mind Games of Advertising: How Marketers Manipulate Psychology

The Mind Games of Advertising: How Marketers Manipulate Psychology

Advertising is a powerful tool that can be used to persuade people to buy products or services. But in essence, it is...

Native vs Display Ads: What's the Difference?

Native vs Display Ads: What's the Difference?

Both native and display ads are paid advertisements, but they differ in how they appear on a web page. Display ads are...

The Power of Advertising: Why It's Essential for Businesses

The Power of Advertising: Why It's Essential for Businesses

When a company introduces a new product, advertising provides a means for a large market to learn about the solution it...

What is Advertising and How Does it Work?

What is Advertising and How Does it Work?

Advertising is a marketing tactic that involves paying for space to promote a product, service, or cause. It is the...

What is Product Advertising and Examples of It

What is Product Advertising and Examples of It

Product advertising is a paid promotional communication that attempts to induce consumers to buy a product. It has been...

Does Regulation Z Apply to Commercials?

Does Regulation Z Apply to Commercials?

Regulation Z does not apply to commercials, except for rules on issuance and liability for unauthorized use of credit...

What is Advertising and How to Use it Effectively?

What is Advertising and How to Use it Effectively?

Advertising is the action of drawing public attention to something, usually through some kind of payment method. It can...

10 Advertising Techniques to Make Your Ads Stand Out

10 Advertising Techniques to Make Your Ads Stand Out

Advertising is an essential part of any successful business. It's important to understand the different techniques...

Native Advertising vs Sponsored Content: What's the Difference?

Native Advertising vs Sponsored Content: What's the Difference?

Native advertising and sponsored content are two different types of ads on social media sites. Native ads are created by...

The Benefits of Advertising: Why It's Essential for Your Business

The Benefits of Advertising: Why It's Essential for Your Business

Advertising is an essential tool for businesses to reach their target audience and increase their sales. It helps educate ...

Is Advertising an Income or a Capital Expenditure?

Is Advertising an Income or a Capital Expenditure?

When it comes to accounting for advertising expenses, the answer is not always clear-cut. Depending on the type and price ...

What is Advertising and What are Some Examples?

What is Advertising and What are Some Examples?

Advertising is the business or act of making something known to the public, usually through some kind of payment means....

5 Essential Steps to Create a Winning Advertising Campaign

5 Essential Steps to Create a Winning Advertising Campaign

Advertising is an essential part of any successful marketing strategy. It is a form of paid communication from an...

A Comprehensive Look at the History of Advertising

A Comprehensive Look at the History of Advertising

Advertising has been around for centuries, and its origins can be traced back to 19th century newspapers. Since then,...

What is Product Advertising and How Does it Work?

What is Product Advertising and How Does it Work?

Product advertising is a specific strategy used to introduce a product to the public and increase brand awareness, sales, ...

A Comprehensive Guide to Different Types of Advertising

A Comprehensive Guide to Different Types of Advertising

Advertising is an essential part of any business, and there are many different types of advertising that companies can...

What is a Good Conversion Rate for Push Notifications?

What is a Good Conversion Rate for Push Notifications?

Push notifications are an effective way to increase engagement and conversion rates. Up to 60% of web push subscribers...

Are Push Notifications Safe? A Comprehensive Guide

Are Push Notifications Safe? A Comprehensive Guide

Are you wondering if turning on notifications is safe? Neither Android nor iOS offer an easy way to turn off mass...

The Ultimate Guide to Advertising: Strategies, Pitfalls, and Success

The Ultimate Guide to Advertising: Strategies, Pitfalls, and Success

Advertising is a powerful tool for businesses to reach their target audience and promote their products or services. It...

The Pros and Cons of Native Advertising

The Pros and Cons of Native Advertising

Native advertising is a form of digital marketing that has become increasingly popular in recent years. It is a type of...

Everything You Need to Know About Advertising

Everything You Need to Know About Advertising

Advertising is a powerful tool used by businesses to reach their target audience and promote their products or services....

What Does It Mean to Enable Push Notifications for Your App?

What Does It Mean to Enable Push Notifications for Your App?

Apple's push notifications feature was enabled on iOS 3.0, providing users with a way to receive information from an app...

What Percentage of People Allow Push Notifications?

What Percentage of People Allow Push Notifications?

The average opt-in rate for Android and iOS devices is 67.5%. Android users (with 60%) are more likely to accept push...

The Impact of Advertising on Consumer Behavior

The Impact of Advertising on Consumer Behavior

Advertising is a powerful tool that companies use to create an emotional connection with their target audience and...

What are the 5 types of advertising?

What are the 5 types of advertising?

Newspaper advertising can promote your business to a wide range of customers. Advertising in a specialized magazine can...

The Most Effective Advertising Strategies and Why They Work

The Most Effective Advertising Strategies and Why They Work

Word-of-mouth advertising is considered to be the most effective way to reach potential customers. It has the desired...

Types of Advertising: A Comprehensive Guide

Types of Advertising: A Comprehensive Guide

Advertising is an essential part of any business, and there are many different types of advertising available to reach...

Types of Advertising: A Comprehensive Guide

Types of Advertising: A Comprehensive Guide

Advertising is an essential part of any business, and there are many different types of advertising that can be used to...

A Comprehensive Guide to Different Types of Advertising

A Comprehensive Guide to Different Types of Advertising

Advertising is an essential part of any business, and there are many different types of advertising available to reach...

10 Reasons Why Marketing Agencies Fail and How to Overcome Them

10 Reasons Why Marketing Agencies Fail and How to Overcome Them

As an expert in the marketing industry, I have seen many agencies fail due to common pitfalls. In this article, I will...

Push Notifications vs Text Messages: Which is Better for Your Business?

Push Notifications vs Text Messages: Which is Better for Your Business?

When it comes to mobile marketing, push notifications and SMS have proven to be effective in their respective fields. But ...

What are the Advertising Objectives and Goals?

What are the Advertising Objectives and Goals?

Advertising is a process of developing a paid communication message aimed at informing people about something or...

When is Search Engine Marketing Advertised?

When is Search Engine Marketing Advertised?

Search engine marketing (SEM) is a digital marketing strategy used to increase the visibility of a website on search...

The Best Examples of Commercial Advertising

The Best Examples of Commercial Advertising

The Egyptians in 2000 BC technically invented the first form of outdoor advertising, although today we could consider it...

Will Advertising Ever Die? The Answer May Surprise You

Will Advertising Ever Die? The Answer May Surprise You

The digital age has revolutionized display advertising, leading some to predict the imminent death of the TV ad. But is...

A Comprehensive Guide to Push Notification Meaning

A Comprehensive Guide to Push Notification Meaning

Push notification, also known as server push notification, is a way of delivering information from a software application ...

The Best Commercial Examples of All Time

The Best Commercial Examples of All Time

The Egyptians in 2000 BC technically invented the first form of outdoor advertising, although today we could consider it...

10 Examples of Great Advertising Strategies

10 Examples of Great Advertising Strategies

Ads that encourage potential customers to purchase a specific product or service are known as retail ads. These ads...

The Most Effective Advertising Strategies for Your Business

The Most Effective Advertising Strategies for Your Business

Advertising is an essential part of any business, and it's important to know which strategies are the most effective for...