Month: January 2026

how to budget for advertising as a new small business

How to Budget for Advertising as a New Small Business

Did you know that over 50% of small business owners feel their advertising dollars disappear without clear results? Many entrepreneurs pour money into campaigns hoping something sticks, but this approach rarely delivers the customers you need. The U.S. Small Business Administration suggests allocating 7-10% of annual revenue to marketing efforts. This percentage changes based on…

how to advertise a landscaping business for new clients

Advertise Your Landscaping Business for New Clients

Running a landscaping business feels tougher than ever right now. High costs and a tight labor market squeeze your profits. You need a marketing plan that actually works to find new customers and keep your schedule full. This isn’t about fancy ads or complex jargon. Good marketing means connecting with people who need your help.…

what are the benefits of connected TV advertising

Benefits of Connected TV Advertising: A Guide

Your customers aren’t watching TV the old way anymore. They’ve moved to streaming, and your marketing needs to follow them. This guide helps you understand why CTV advertising is becoming a powerhouse for brands of all sizes. The landscape has shifted dramatically. Most U.S. households now stream their favorite shows. A huge number of these…

how much does newspaper advertising cost for a small ad

How Much Does Newspaper Advertising Cost for a Small Ad?

Did you know that placing an ad in a major national publication can cost more than $1.4 million? That’s enough to make any small business owner gasp. But here’s the good news – local papers offer options starting around just a few hundred dollars. The gap between national and local print media pricing is staggering.…

what is guerrilla marketing and its most effective examples

Learn What Is Guerrilla Marketing and Its Most Effective Examples

what is guerrilla marketing and its most effective examples grabs attention because it promises low-cost moves that can spark big buzz for a small brand. I’ve used surprise, care, and a clear aim to get real attention without big media buys. I’ll help you see if this strategy fits your goals and budget. Expect honest…

how much to advertise on a local newspaper website

How Much to Advertise on a Local Newspaper Website

Want a straight answer on how much to advertise on a local newspaper website? I’ll give you real numbers and simple steps so you can stop guessing and start testing. I’ve priced display, video, and newsletter buys for small businesses. Online CPMs often sit near $2–$5 for display and $10–$25 for video. Newsletter CPMs can…

how to use youtube ads to grow your business

Boost Sales: How to Use YouTube Ads to Grow Your Business

I’ll show you a clear plan for how to use youtube ads to grow your business without a big team or a big budget. I’ve run campaigns that hit real results for local shops and online stores. You’ll get a plain‑spoken guide that lays out which formats drive sales, leads, and subscribers. This short intro…