Tag: Impact of Advertising Costs

is advertising a fixed cost

Your Guide to Advertising Costs: Is Advertising a Fixed Cost?

Did you know 40% of small businesses spend over $10,000 annually on promotional efforts? Yet, many struggle to categorize these expenses effectively. Whether you run a startup or manage a growing enterprise, understanding how marketing budgets work can make or break your financial strategy. Promotional investments fall into two categories: fixed and variable. Fixed expenses…