Category: Advertising Business

how to create a portfolio for an advertising agency

Creating an Advertising Agency Portfolio: A Guide

You need clarity fast—especially if you’re wondering how to create a portfolio for an advertising agency that actually wins briefs and trust. I’ve seen sites that confuse visitors and ones that convert within seconds. The difference is simple: clear positioning, a tight set of standout projects, and obvious calls to action. Think of your portfolio…

how to start an advertising agency

How to Start an Advertising Agency: A Step-by-Step Guide

Did you know U.S. businesses spend over $370 billion annually on advertising? This massive investment reflects an industry built on creativity, strategy, and measurable results. If you’ve mastered marketing campaigns or excel at brand storytelling, this field offers endless potential. Your background in communications or digital media isn’t just a resume booster—it’s the foundation for…